Backline Co. exists for the people in all black who keep the show running. We design gear and merch made for the tech teams, sound crews, and production pros who work in the shadows — and love every minute of it.

We Get It — Because We’ve Lived It

Late nights. Early call times. No credit, all responsibility. Whether you're mixing, cueing, or taping down cables, you know what it means to serve without a spotlight. Backline Co. was built by techs, for techs — to celebrate the ones who make it all happen, with clean, comfortable gear that speaks your language.

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  • Built for Tech Teams

    Designed by and for sound engineers, lighting pros, camera ops, and the all-black crew.

  • Gear That Works

    Clean, comfortable, and built for long Sundays, late nights, and live production life.

  • Speak the Language

    Inside jokes, real-world references, and subtle style only the crew understands.

Example product title

$19.99 USD
$19.99 USD

Hats